Dialing Up Deals: Black Friday Online Sales Hit New High

Posted on November 28, 2016

Sloan Dalley, of Pomona, gets excited as she finds one of the few remaining 55-inch Samsung television at Best Buy in Metro Pointe in Costa Mesa, Calif., on Black Friday, Nov. 25, 2016. Stores are trying to better cater to savvier shoppers, who are splitting their spending back and forth online and in stores. That was apparent on Black Friday, the day after Thanksgiving, as shoppers were careful about what deals they'd jump at and retailers pushed different ways to connect with customers. (Jeff Gritchen /The Orange County Register via AP)

 

Holiday shoppers eager to snag big discounts turned to the internet in record fashion this week, one tracking company said, driving online sales on Black Friday to a new high.

Consumers spent $3.34 billion shopping online on Friday, a 21.6 percent increase from the same day last year, according to Adobe, which tracks online retail transactions.

For more details on Black Friday shopping, click here.

 

Photo credit: Jeff Gritchen /The Orange County Register via AP

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